Technology is changing the healthcare industry

Technology is changing healthcare and the way people are taking care of themselves.  Clinicians and wellness professionals are adopting smart phones and tablets at higher rates than are the general public.  The old way of treating patients is changing because of technological changes as well as cuts in reimbursement and the future uncertainty of where healthcare is headed.   Patients and consumers are going to be more and more responsible for their own health and wellness.  Technology will help close the gaps that have been in the industry for decades that have been difficult to fill between health/wellness professionals and their consumers.

From physical therapists using iGoniometer apps on their iPads to fitness professionals planning a personal training schedule via iPhones,  health and wellness professionals are adopting technology as a very important tool in the treatment of their consumers.  A recent study has shown that 30% of physicians use tablet devices compared to just 5% of U.S. consumers.  This same study shows that the trends will increase dramatically over the next few years as more and more health applications are developed and the Cloud continues to grow.  Adoption rates are higher in the healthcare industry than most other industries.  There is now no reason to invest in a $10,000 software program to make your business more efficient and offer better service for your patients or consumers whenever you can download the latest app for $5.99.

These enormous advances in technology couldn’t come at a better time.  The talk of the country for the last couple of years has been, what is going to happen in the healthcare industry?  Obamacare has been passed but no one really knows what that means.  We do know that patients are going to be more responsible for their own health than ever before.  Technology will help fill many of the gaps that patients and consumers have to deal with in the past not knowing exactly what they are suppose to do to take care of their health.  Clinicians and wellness professionals can now give patients a “path to run on” by utilizing technology to set up plans for them to take care of their health.

There is still a very large gap that exists in the market that hasn’t been filled but technology advances will be able to close that gap.  Patients and consumers are faced with the challenge of recovering from injuries or starting their own personal training programs laid out before them by their clinicians or fitness instructors.  One of those challenges, what type of products they need to support their treatment plans.  In the past, professionals recommend products to their consumers and then they are on their own to figure out how to choose the right products from the hundreds of thousands of products on the market.  This is a very difficult task for consumers as they are usually not educated on products and have a difficult time choosing or locating the right products.

For the first time ever, TherFit will be closing this gap between the patient and the professional.  TherFit allows the clinicians to be part of this equipment and supplies selection process by utilizing their technology to find the correct products for the patients and consumers.  Professionals can now recommend the products, help the consumer select the correct products in the clinic, and deliver products directly to them without the stress of patients having to do it on their own.  Not only will this benefit the patients and consumers but it will allow the professionals to select the best products as part of their treatment and wellness plans.  From therapy bands to treadmills, professionals can now offer just about every product that their clients could ever need to recover from injuries, become more independent, lose weight, etc.  

TherFit offers complete retailing solutions for clinicians and wellness professionals that consumer will appreciate since product selection in this industry is not an easy task.   For more information about the program, visit www.TherFit.com .

Rethinking Healthcare and True Patient Care

What a big week in more ways than 1. We all witnessed a major court case come to a close after 3 years of investigating and deliberation and an outcome no one expected. We watched the space shuttle Atlantis launch into the heavens 1 last time closing a major chapter in american history and the TherFit team worked very hard this week figuring out ways that TherFit will change the face of patient care. Mark Dustin made the journey to Oklahoma City this week along with Doug Gregory where we all deliberated, planned and strategized many topics. Mark Dustin had a great take on true patient care:

Greetings TherFit Cognoscenti!
Mark here, offering a few thoughts from this week…
OKC was HOT!  Figuratively and literally, things are smokin’.
We had a number of great meetings this week; sales structure planning, the features and functionality we need from the software system, all are coming into focus quickly.  Will and I spent some time discussing the possible pitfalls, thus positioning ourselves to handle the unexpected.  As we discussed, the big hurdle revolves around the ability to assist the eStore owners in making the transition from being a just a care provider, to also being a salesperson.  TherFit can be a very successful company acting only as a supply chain partner to eStore owners who are purchasing for their own internal consumption.  But we want to be more.  Much more.  We want to positively impact the lives of patients everywhere.  Certainly we want to reach the broader target audience with sales, but in keeping with our corporate mission statement we want to help medical providers offer a better quality of care.  Discharge planning worksheets, which embody a measure of accountability, with clear expectations and instructions, and including recommended medical products, will go a long ways to insuring better health outcomes, and also act as a vehicle for selling in an unobtrusive fashion.  It can be as simple as a physician writing a prescription.
 
The technological platform we are assembling will literally save small practices from lingering in obscurity, scraping by, barely able to make payroll, and hoping something catastrophic doesn’t end their practice.   We are asking people to alter their behavior, but we are offering ways of being more efficient, and leveraging better practices.  Without making radical shifts in current habits.  I have been re-reading a classic from Japanese literature.  It was a favorite of mine years ago while living in Japan, I re-read it again last week.  The book is called Go Rin No Sho, in English it is the Book of Five Rings by Miyamoto Musashi.  At first glance it looks like just a martial arts book.  In reality it is a treatise on strategy, and self-improvement.  Musashi repeatedly states the need for people to continually strive to understand “the nature of the thing”.  Basically, constant study and learning in order to be prepared to meet contingent circumstances.  Additionally, he makes the point that a true warrior (whether a Samurai, an Artist or a Farmer) must be fully committed to the endeavor, or they should simply stop.  Half-hearted effort wins no battles.  I am encouraged by the fact that as a fledgling company we are following both principles diligently.  What a great week!
 
As always, be sure to follow our progress on Facebook or Twitter and have a wonderful weekend!

Internal Social Media- Doug Gregory CEO of TherFit

This weeks blog comes from none other than the CEO of TherFit Enterprises, Doug Gregory. He has recognized the importance of internal communication by utilizing online technology based on social media.  Here is what he has to say:

"Eric and I have worked hard over the past 14 months to define and articulate a foundation for TherFit Enterprises that fully expresses our beliefs in what we wanted for a business culture and how we believe businesses should operate.  Among these beliefs are:

 

• We want to be entrepreneurial.  We want everyone associated with TherFit to have the opportunity to be rewarded in proportion to their contribution to the company.

 

• We want an accountable organization.  Each of us will be accountable for our performance to the rest of the team – starting with Eric and I.  If we are going to agree to do something a certain way, then we all do it and will be measured to that commitment.

 

• The system is the hero.  Heroes come along in times of crisis, and they are expensive.  We want the system to be the hero of TherFit, not any one of us.  If the system is designed correctly and continues to improve, then each of us just needs to do our part to make sure the system is used properly, which makes it powerful.

 

• We believe in self-selection.  Each partner, manager and member of TherFit will determine by their actions their position within the company, or if they belong in the company.  No one has a guaranteed position, but we will provide opportunities to earn, retain and grow positions.

 

Why do I share this?  Each of us has agreed to actively participate in and support our internal social communication tools and technology.  Communication – in real time – is critical for how we will operate as a company.  Using our internal social communication structure means that we make decisions together as a team.

 

 

Best regards,

Doug Gregory"

Everyday we are getting our processes and technology setup and looking for a very strong launch into market on schedule.  Get plugged into our activities by following our updates on Facebook or Twitter. 

New TherFit Logo

Hello Everyone,

    Once again it has been a very busy week at TherFit's Home Campus.  Early in the week we all decided that the TherFit logo needed a face lift by adding a color.  We all had different ideas and decided to get all our followers input.  With a week worth of voting, the color Lime Green came out on top and is now the new color in our logo.  Check out this video and let us know what you think.

  This week has been a week of planning, forecasting, and goal setting.  We have found some new online tools that will make online marketing a breeze and take our message out to thousands of professionals who will benefit from using our program. Our new website, www.therfit.com is being built right now and should be done in 2 weeks.  We also have a 2 min. fun to watch animation video that explains TherFit that will be ready for us in 2 weeks.  With the launching of these 2 crucial milestones we will be able to begin a very effective pre registration campaign that will start us off on a very strong foot. 


  We thank everyone for being apart of TherFit and ask for any suggestions or feedback.  You can stay plugged in by following us on Facebook or Twitter.  We hope everyone has a great weekend!

New Therfit Team Members!

This was an exciting week for Therfit due to the amazing talent that has been collected to form the developing team of Therfit Enterprises. Here take a look:)

• We have reached agreement with Will Rhoads to join the company in a role that will continue to grow and change over time – Training and Interaction Manager.  Among other skills, Will brings extensive experience in social media marketing (both to external and internal audiences) that will be put to use in helping to develop community within our target markets that will lead to large numbers of businesses signing up to become TherFit eStore owners.  Will has taken businesses “viral” before, and will now apply those skills to the TherFit eStore.  We are excited both for TherFit and for Will.

Be on the look out for the launch of our information video that will help bring to light what Therfit is and can offer. As always thanks for coming along on this journey.....

Introducing Therfit Daily News

TherFit Daily News

Welcome to the TherFit Daily News Blog.  As you know there are a lot of things that are going on with the launch of Therfit Enterprises.  So we have created this blog for friends, family, investors, potential investors, manufactures, future estore owners and anyone else who wants to know what is going on daily with TherFit.  This will be your go to source for updates on the progression of TherFit including news, ideas, and progress of the building of this company. We will also keep you informed on discussions we have as a group, with potential manufactures and investment progress.  Finally we will start building our culture here by introducing all involved with the production and launch of TherFit.  We will highlight one person each week in efforts to get to know everyone involved.  As many of you know, Blogger is interactive, so this means you will be able to leave your comments or questions on every post or create new discussion points that we can all talk about.  We are all really excited and anxious to get TherFit up and running and would like for you to be apart and involved in the journey.